Welcome to The Quiet Rich—

A community of top-performers who aspire to be “rich” in more than just money. We want to be rich in time, rich in life experiences, rich in health, rich in loving relationships.

And rich in purpose.

Let’s dive in to that today…


“Ikigai” is a Japanese concept that roughly translates to “reason for being.”

Mark Manson (author of The Subtle Art of Not Giving a F*ck) recently shared a framework for finding yours— and inspired this exercise.

These 4 steps will only take about 20 mins.

But are brutally effective in discovering your life calling…


Grab a pen and paper.

Step 1: What do you love doing?

Write down everything you enjoy spending time on.

Be as specific as possible.

Make the list long. Recall your childhood favorites, too.

Big. Small. Even medium joys.

(Bonus points for things you love doing that most people don’t).

Step 2: What could you get paid for?

Go through the list, and cross out any item that would probably be difficult to get paid for…

(e.g., taking naps, eating tacos).

I know I said to list ALL of your joys,

but that was mainly to make you grateful for how many there are. 😉

Step 3: What are you skilled at?

Go through what’s left:

What are you better than 90% of people at?

(or at least willing to put in the work to become better than 90%)?

Another way of thinking about this… what do people often ask for your help or advice on?

Cross out the ones that don’t apply.

Step 4: What’s good for the world?

Last step…

Circle the things that can have a positive impact on other people. In any way. Big or small.

Cross out the rest.

Now take a look at what's circled.

This combination will help you uncover your ikigai.


You’re looking for the intersection of:

1). What you love

2). What you can get paid for

3). What you’re uniquely skilled at

4). What’s good for the world

The intersection of those four is the westernized version of “ikigai.”

That combination is unique to you. Which means you have a significant advantage in achieving it.

The reason?

“No one can compete with you on being you.” – Naval Ravikant


I mentioned this Venn diagram is a westernized version of the Japanese concept of ikigai.

This one’s more relevant for finding your “career purpose.”

But the insights you’ll glean from the exercise are still wildly valuable.

(To learn more about the authentic Japanese version of ikigai, I recommend a book called Ikigai: The Japanese Secret to a Long and Happy Life).

Talk soon!


P.S. Come say hi on Instagram 👋🏼